Product design: design and development for new industrial products.
In-depth market research, creative design concepts, product design, and support to production.
Styling and restyling: industrial product, furniture, and packaging design.
Misurauno helps businesses in developing new products and restyling of existing ones, to enhance their qualities and propose new modern solutions. In product design projects, the studio begins by developing different style direction proposals. Once the style direction is agreed with the client, the concept will be further developed in all its details.
Throughout the design phases, Misurauno works closely with professional technicians, up to the creation of the first prototype and final production: product design considers costs, feasibility, and needs related to both production and end-users. The design service guarantees a complete stylistic and functional process, starting from the initial market research, through which the studio defines a general framework: existing companies, type of existing products, recurring styles, and possible new market areas.
Industrial Product Design
Design for industrial products intended for large-scale production: aesthetically pleasing and functional designs in relation to the product characteristics, end-user, and production type.
Furniture & Interior Design
Design and development of furniture for privates and commercial, bespoke solutions for indoor and outdoor spaces.
Design development for packaging: promotional elements to support sales, creative way to convey information about the product and the identity of the brand.
Product design, distinctive aesthetic to improve brands identity.
The need to develop a new product can be associated with various events, including market demand or simply the desire to improve or expand one’s offer. In this regard, in product design projects, the main contribution of the studio is to propose new concepts or exploring and developing product ideas for the client.
The identity of the product
By nature, each product is defined by its functionality, but the aesthetic helps to elevate the product and, as a result, the brand. Communication and branding are certainly important aspects, but the identity of the product is key and a good design can help elevating and diversifying your brand in the market. Misurauno supports companies in designing products with unique and modern features, but above all to express the qualities of the product to create a clear and sharp identity.